NEWS updated
06.28.10..............................>> view archives
July 2010
Ben Hoffman celebrated his first Ironman win (8:29:41) in Lake Placid on July 25th, while Petr Vabrousek finished 2nd (8:46:33). Hoffman came off the bike seconds behind defending men's champion Maik Twelsiek and ran his way to the win.

On the run course Hoffman stayed just behind Twelsiek through the first six miles, then started to pull away to a convincing win. Behind him Petr Vabrousek was putting together an impressive race – his 2:53 marathon would be enough to get him passed Twelsiek for an impressive second-place finish. Both athletes where racing in SLS3 compression sleeves.

Jocelyn Wong of Team TBB toughed it out for 9th place in the women's field, having raced every weekend for the past months.
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June 2010
6.26 and 6.27 weekend
The season is heating up more and more. It was a busy weekend for SLS3 athletes all over the globe.
Petr Vabrousek won the Czech Ironman Championships in a new course record of 8:41h.
In Nice, France, Romain Guillaume placed 5th in the classic long distance race.
5th place also went to Chris McDonald at IM Coeur d'Alene, and hot Lubbock, TX Ben Hoffman came 4th at the Buffalo Springs Half IM.

Photo: ironmanlive.com
6.20 - Double Whammy for SLS3
It couldn't have gone any better at the 70.3 UK race. Bella Bayliss and Fraser Cartmell shined and both had a great race, both winning the Pro race.
6.13 - Ben Hoffman 2nd at 70.3 Boise, ID
He is a force to be reckoned with, and Ben Hoffman is just getting stronger and stronger as the season continues. He finished a mere 10 seconds behind IM Hawaii champ Craig Alexander in Boise, ID.
Young Triathlon brand SLS3 announced today a partnership with USA Productions.
The northern California race series combines entertainment and racing. The energy and enthusiasm of the Golden Gate Triathlon Series aligns perfectly with SLS3’s belief in celebrating the joy of Triathlon.
“We are excited to be partnering with a growing, dynamic company like the USA Productions and the Silicon Valley Sprint and International Triathlon at Almaden Lake Park in San Jose, CA on June 12th and 13th,” said Sebastian Linke, owner of SLS3. “To be able to join in on the party that is The Golden Gate Triathlon Series and to expose so many avid, inspiring athletes to the SLS3 brand by supporting their ambitions to compete longer, farther and faster is invaluable to us.”
SLS3 will have a significant presence at the Silicon Valley Sprint and International Triathlon. SLS3 will be the exclusive apparel brand available for purchase at each event’s Health and Fitness Expo, and SLS3 will be featured prominently at the start and finish lines.
Participating athletes will have the chance to win SLS3 gear and see the latest in compression and race apparel technology. “
''Having the right technical gear during any triathlon race is crucial to any athlete. SLS3 has made apparel with athletes in mind and they have proven themselves once again with the new FX line.''

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